Lisa Shaw, CCOA Lisa joined Norfolk Family Eye Care in 2006 and earned her certification as an Optometric Assistant in 2007. She is now the Dispensary Manager in the Simcoe location and specializes in eyewear selection and fitting. With an education in marketing and her background in retail management, she believes in the importance of great customer service. Lisa is there to ensure that your experience in choosing your new eyewear is a great one! She meets with industry suppliers regularly to ensure our eyewear gallery has a wide selection of fashionable frames and accessories to suit your needs. She also enjoys organizing our annual spring Sunglass Show. Lisa welcomes you to stop in for a tune up on your glasses and to see the latest trends in eyewear.